Best over 50 life insurance with free gift 2020

After recently researching the best life insurance with free gift offers, we thought why not do the same for over 50 plans.
Over 50 life insurance with free gift (2020)

We’ve examined all of the over 50 life insurance with free gifts currently available in the UK.

*Please note: this ‘over 50 life insurance with free gift’ article was updated on 09/01/20.

Our article will help you answer:

Read on to establish the best over 50s plan free gifts available (and what’s in the small print)…


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Legal & General are offering a £100 Amazon or M&S gift card when you take out their over 50 life insurance.

This offer is only available if you take out a Legal & General over 50s fixed life insurance plan.

You’re eligible for the gift whether you take out your policy online, by post or over the telephone.

As with most of the offers we found, you have to pay in 6 months worth of premiums before being entitled to the gift.

You’ll be sent a letter or email 30 days after the start of your policy with details on how to redeem your voucher.

As with all offers, if you miss a premium payment or cancel your policy within the first 6 months you’ll not be entitled to the gift.

Also, this offer is not available to any cashback customers.

If you’ve previously held or cancelled a policy with Legal & General within the past 18 months, you won’t be eligible.

Lastly, you have 12 months from the start of your policy to claim your chosen gift card.

Alongside this free gift, Legal and General also offer a £135 Farewill subscription.

This allows you 12 month access to the service where you can create a will to specify you wishes upon your passing.

Key points with Legal & General £100 free gift:

Claim it here: www.legalandgeneral.com/life-cover/over-50s/

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SunLife over 50s plan with free giftSunLife – £110 Love2Shop gift card

SunLife’s Guaranteed Over 50 Plan is the most recognisable policy in the senior life insurance market.

In part due to the Michael Parkinson and Alan Titchmarsh TV adverts.

They’re currently offering new customers a £110 Love2Shop gift card.

Love2Shop gift cards are accepted at over 150 UK brands, including Argos, M&S, Currys, Mothercare and Boots.

Previously, SunLife had offered a £85 Love2Shop gift card and this was increased to £100 in August 2019.

You’ll not receive the gift card until you’re 6 months into the policy.

Key points with the SunLife offer:

Claim it here: www.sunlife.co.uk/life-cover/over-50-life-insurance/welcome-gift/

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Direct Line over 50 life insurance free giftDirect Line – Up to £100 gift card or e-gift card for Amazon, M&S or Love2Shop

Direct Line are currently offering a £100 gift card from either Amazon, M&S or Love2Shop.

Unlike their term-based life insurance offer, the value of the gift card isn’t influenced by the cost of your premium.

The gift card will be issued after you’ve paid your premiums for 6 months.

You’ll be sent communications 30 days or more from the start of the policy on how to redeem your gift.

You’ll receive a further ‘choice message’ from which point you’ll have 6 months to redeem your gift. After this period you’ll no longer be eligible.

Key points with Direct Line free gift:

Claim it here: www.directline.com/life-cover/over-50s

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Royal London over 50 life insurance giftRoyal London – £100 Argos gift card

Royal London are currently offering a £100 Argos gift card for new customers taking out an over 50s plan. 

Your premium must cost at least £7 a month and you have to have paid 6 months of premiums before being eligible.

You need to provide your email so that after your 6th payment they can send you instructions for how to redeem your gift card online.

You’ll not be eligible if you’ve previously taken out or cancelled a policy with Royal London in the past 12 months.

You’ll typically receive your gift card 4 to 5 weeks after you’ve made your 6th monthly payment (and redeemed online).

If you don’t make your gift choice selection and/or redeem your e-gift code within 90 days, you’ll no longer be able to claim a gift.

Key points with the £100 Royal London offer:

Claim it here: www.royallondon.com/life-insurance/over-50-life-insurance/

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Post Office - Free gift offer with life insurancePost Office – £100 Amazon, M&S or Argos gift card

The Post Office are currently offering a £100 gift card for Amazon, M&S or Argos for new customers taking out over 50s life insurance through them, which is provided by Royal London. 

You have to have paid 6 months of premiums before being eligible, however there is no minimum monthly premium.

Once you have taken out the policy, you’ll be contacted by post or email with instructions for how to redeem your gift card online or by phone.

Your gift card will be sent by post, 28 days after you have chosen the gift you wish to receive.

If you don’t make your gift choice selection 365 days, you’ll no longer be able to claim a gift.

Key points with the £100 Post Office offer:

Claim it here: https://www.postoffice.co.uk/life-cover/over-50s-life-cover

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Sainsbury's over 50 life insurance with free giftSainsbury’s Over 50s Life Insurance – £90 Nectar points & double points

When you take out over 50s life insurance with Sainsbury’s (provided by Legal & General), you can benefit from a one-off bonus of £90 worth of Nectar points.

You’ll receive the 18,000 Nectar points within 60 days of paying your 5th monthly premium.

You can also earn double Nectar points on your Sainsbury’s shopping and fuel purchases.

You start earning double Nectar points from the start of your policy, as long as you’ve provided your Nectar card number.

Key points with Sainsbury’s free gift:

Claim it here: www.sainsburysbank.co.uk/life-insurance/over-50

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Over 50 life insurance Churchill free giftChurchill – £100 Amazon, M&S or Tesco e-gift card

Churchill are offering a £100 e-gift card with either Amazon, M&S or Tesco when you take out their over 50s plan.

As with most insurers, this gift card is issued after you’ve paid your premiums for 6 consecutive months.

Unlike their term life insurance offer, the value of the gift card is not dependant on the cost of your monthly premium.

Churchill over 50s life insurance is provided through AIG, (having previously worked with Legal & General).

Therefore, if you’ve previously cancelled an AIG policy, you won’t qualify for this free gift.

Key points with Churchill free gift:

Claim it here: www.churchill.com/life-insurance/over-50s

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Shepherds Friendly over 50 life insurance with free gift Shepherds Friendly – £50 Love2Shop gift card

Shepherds Friendly are currently offering a £50 Love2Shop gift card when you take out their over 50 plan.

The value of your gift card you receive is not tiered; you’ll receive the full £50 gift card regardless of the cost of your premiums.

As with the majority of gift cards we identified, you’ll only qualify for the gift after paying your 6th monthly premium.

The Love2Shop gift cards will be sent to you in an email after confirming your 6th payment.

As mentioned above, Love2Shop gift cards are accepted at over 150 retailers, including Argos, M&S and Boots.

Key points with Shepherds Friendly free gift:

Claim it here: www.shepherdsfriendly.co.uk/plans/insurance/over-50-life-insurance

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Vitality over 50 life insurance with free giftVitality – 40% discount on gym membership & more

Vitality offers a very different proposition to other insurers in the UK.

Their commendable marketing approach is to incentivise you to make positive lifestyle changes, to improve your health.

Therefore, if you want to live a healthier lifestyle, this could be a good option.

It’s possible through Vitality over 50s life cover to get 40% off a gym membership at Virgin Active.

You can also receive a discount on Polar and Garmin devices, enabling you to track your activity.

Lastly, you can earn weekly rewards from the like of Starbucks Coffee, Cineworld or Vue.

However, to enjoy these benefits you’ll need to pay at least £30 a month on your premium, as well as subscribe to their Vitality or Wellness Optimiser.

The Optimisers will cost you an additional £4.50 per month.

Key points with Vitality free gift:

Claim it here: www.vitality.co.uk/life-insurance/over-50s/

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Aviva over 50 life insurance free giftAviva – £50 M&S gift card

If you take out an over 50s plan with Aviva, they’ll give you £50 worth of M&S vouchers.

You’d be eligible for this offer after you have paid the 4th premium of your policy. Not the 6th premium, as with most of the offers we identified.

However, you’ll only be eligible for one free gift in a 12 month period, even if you purchase multiple products through Aviva.

You’d need to take out the policy online and directly with Aviva themselves.

Key points with Aviva’s free gift;

Claim it here: www.aviva.co.uk/insurance/life-products/over-50-life-insurance/

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Reassured – £30 Love2Shop gift vouchers, (when you recommend a friend)

When you refer a friend to our brokerage services, we’ll reward you with a £30 Love2Shop gift voucher.

It’ll require the person you’ve referred to take out a policy with us and make 3 premium payments before you’re eligible.

Once this has been confirmed, you’ll receive a claim form which will need to be returned to redeem your voucher.

You’ll then receive your voucher within 3-5 working days.

This offer is unlimited, meaning you can recommend as many friends as you like and redeem £30 for each one.

Key points with Reassured free gift:


Secure the right over 50s plan, (not just the best free gift)

So there you have it, the best over 50 life insurance with free gift offers 2020.

It’s possible that a free welcome gift is enough of an incentive for you to take out a particular plan.

However, generally, the most important thing is securing the over 50s plan that best meets your unique needs and budget.

In the long run, financially it’s usually much more important to make sure you secure the right policy, at the best price.

Reassured use the information you provide to search the life insurance market on your behalf, at no cost.

Then we present back to you the best available quotes we identified.

We’re an award-winning and FCA registered brokerage, here to help you save both time and money.

Simply get in touch today to arrange your perfect cover, at the very best price.


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Please note, if you purchase life insurance through a broker, like Reassured, generally you’ll not be entitled to the gift.

Sources:

https://www.legalandgeneral.com/life-cover/over-50s/marks-and-spencer/

https://www.sunlife.co.uk/life-cover/over-50-life-insurance/welcome-gift/

https://www.directline.com/life-cover/over-50s

https://www.royallondon.com/promotions/terms-Nov08/

https://www.sainsburysbank.co.uk/life-insurance/index

https://www.churchill.com/life-insurance/over-50s

https://www.shepherdsfriendly.co.uk/l2s-terms-and-conditions

https://www.vitality.co.uk/life-insurance/over-50s/

https://www.aviva.co.uk/insurance/life-products/over-50-life-insurance/