In this in-depth article we investigate

  • Which insurer is currently offering the best welcome gift?
  • Are you entitled to the free gift and when can you claim the prize?
  • Can you get life insurance with a free iPad?
  • What's really hidden in the insurers 'small print'?
  • Does the cost of your premium determine the value of the gift?

LV= - £250 e-gift card for choice of retailers

LV= are currently offering an e-gift card for your choice of retailer including Argos, Amazon or M&S up to the value of £250. This is the largest life insurance with free gift offer available at present.

LV= life insurance with free gift

The e-gift card will be issued after you’ve paid your premiums for 6 months. The value of the e-gift is calculated by how much you pay each month.

For example; if your monthly premium is between £5 and £9.99 a month, you’ll receive a £30 voucher; if you pay between £10 and £19.99 a month, you’ll receive a £50 voucher…to receive the £250 e-gift voucher you’ll need to be paying £50+ in premiums each month.

The e-gift card will be sent by email within 28 days following your 6th monthly premium payment.

In the instance of a joint policy, only the first-named policyholder will receive the gift.

This offer is for customers who apply for life insurance online through their website, on or before 31/03/20.

Key points with LV= free gift:

  • You have to pay 6 months premiums before you can claim your gift
  • Value of the gift will depend on the monthly premium of the policy
  • Cashback customers are excluded
  • You’re limited to 1 gift card per policy, 2 per household
  • Offer valid until 31/03/20

Website: https://www.lv.com/life-insurance

Compare the Market - £200 Amazon gift card

Compare the Market are offering an Amazon gift card up to the value £200.

Online giants Amazon provides you with a massive range of products to choose from.

Compare the Market life insurance with free gift

However, the value of the gift card will depend on the cost of your monthly premiums, but also on the specific insurer.

For example; if your monthly premium is £0 - £10 with Zurich you'll receive a £35 gift card, with Legal & General and Beagle Street you’ll get a £30 gift card and with all other brands £25 in vouchers.

The maximum £200 gift card can be achieved for policies with Legal & General and Beagle Street and your monthly premium must be £50.01 a month or above.

Unlike most other offers, you're eligible for this offer after paying just 3 months of premiums and you'll be contacted within 45 days of your 3rd payment.

Key points with Compare the Market free gift:

  • You have to pay 3 months premiums before you can claim your gift
  • Offer only available online
  • You'll be offered your free gift 45 days after paying your 3rd premium
  • The value of the gift you receive depends on the insurer
  • 1 gift card per policy
  • Offer runs from 01/01/20 to 31/01/20

Website: www.comparethemarket.com/life-insurance/content/with-free-gift

Direct Line - £180 Amazon, M&S or Love2Shop gift card

Direct Line are currently offering a gift card from either Amazon, M&S or Love2Shop up to the value of £180.

Direct Line life insurance with free gift

Vouchers will be issued after you've paid your premiums for 6 months and the value of the voucher is calculated by how much you pay each month.

For example; if your monthly premium is between £6 and £10 a month you'll receive a £35 voucher; if you pay between £10.01 and £20 a month you'll receive a £60 voucher...to receive the full £180 gift card you'll need to be paying over £30 a month.

You may not be aware that Direct Line life insurance is actually provided through Legal & General.

As a result, if you've previously cancelled a Legal & General policy, you'll not qualify for this Direct Line offer.

Key points with Direct Line free gift:

  • You have to pay 6 months premiums before you can claim your gift
  • Value of the gift will depend on the monthly premium of the policy
  • Cashback customers are excluded
  • You're limited to 1 gift card per policy
  • If you've previously cancelled a Legal & General policy, you'll not qualify
  • Offer runs from 22/07/19, but no expiry date stated

Website: www.directline.com/life-cover

Churchill - £180 Amazon, M&S or Tesco e-gift card

Churchill are offering an e-gift card for either Amazon, M&S or Tesco up to the value of £180.

Churchill life insurance with free gift

Again, as with most insurers, the value of the gift card is dependent on the cost of your premiums and will be issued after you've paid your premiums for 6 months.

For example; if you pay between £4 - £10 a month you get a £35 gift card; if you pay between £10.01 and £20 per month you receive a £60 gift card and so on until the maximum of £180 if you pay over £30 a month.

Churchill life insurance is now provided through AIG, (having previously worked with Legal & General).

Therefore, if you've previously cancelled an AIG policy, you'll not qualify for the free gift.

Key points with Churchill free gift:

  • You'll receive your free gift after paying your premiums for 6 months
  • The offer is available only to customers who take out Churchill term life insurance policy
  • Cashback customers are excluded from this offer
  • Only 1 person per policy and 2 people per household are eligible
  • If you've previously cancelled an AIG policy, you'll not qualify
  • Offer runs from 22/07/19, but no expiry date stated

Website: www.churchill.com/life-insurance

MoneySupermarket - £100 Amazon gift card

MoneySupermarket are currently offering a £100 gift card for Amazon. You're eligible for 1 Amazon gift card per policy and you have to take out life insurance online to claim the free gift.

Moneysupermarket life insurance with free gift

As per most offers, you'll only qualify for the gift card after making 6 consecutive monthly premium payments.

After you've paid your 6th monthly premium you'll be emailed within 40 days to ask which gift card you'd like to claim.

This is a good one if you're looking to pay low premiums, as you still qualify for the £100 gift card as it's not dependent on how much you pay each month.

Key points with MoneySupermarket free gift:

  • You have to pay 6 months premiums before you can claim your gift
  • Free gift not dependant on monthly premium price
  • You'll be offered your preferred gift 40 days after paying your 6th premium
  • You have to apply online to be eligible
  • You're limited to 1 gift card per policy
  • You must have taken out the policy after 00:01 on 20/12/19, no expiry date stated

Website: www.moneysupermarket.com/life-insurance/with-free-gift

Beagle Street - £100 Amazon gift card

The current offer from Beagle Street is a £100 Amazon gift card. You'd be eligible for the offer as a new customer to Beagle Street and after you've paid at least 6 months premiums.

Beagle Street life insurance with free gift

Your premium must also be over £14 a month, which for many of us is a realistic cost.

Once your policy has been live for 6 months, you’ll receive an email within 30 days from this date to claim the gift.

A link to claim the offer will be sent via your preferred method of delivery, (either via email or text message).

You have 90 days from the date of the email/text message to make your claim.

Key points with Beagle Street free gift:

  • You'll receive your vouchers after paying your premiums for 6 months
  • The offer can only be used once per person, per policy
  • You are only able to claim one £100 gift card on a joint policy
  • The offer is only available to policies taken out directly with Beagle Street
  • You must have taken out the policy on or after 01/10/19 (online or by phone)

Website: www.beaglestreet.com

Zurich - £100 Love2Shop gift vouchers

Zurich have an offer of up to £100 worth of Love2Shop gift vouchers in 2020.

Love2Shop gift cards are accepted with over 150 retailers, including Halfords, GAP, M&S, Currys, H. Samuel and Boots.

Zurich life insurance with free gift

As with all free gift offers you have to wait a period of time before being eligible. With Zurich, the vouchers will be issued after you've paid your 6th consecutive monthly premium.

The value of the voucher received is calculated from the combined value of your 1st 6 months premiums, rounded down to the nearest £5.

For example; if you pay £5 a month you'll receive a £30 voucher; if you pay £10 you'll get a £60 voucher and so on...until the maximum of £17.50+ per month in order to get the full £100 worth of gift vouchers.

Key points with Zurich free gift:

  • You have to pay 6 months premiums before you can claim your gift
  • You're only eligible for the vouchers if you apply online or by calling 0800 008 3020 or 0800 008 3021
  • You must use promo code ZOFFERS online
  • You're not eligible if you've taken out life insurance with any comparison or cashback websites
  • The offer applies to policies taken out up to and including 31/01/19 and policies must start before 01/10/19

Website: www.zurich.co.uk/life-insurance/voucher-offer

Vitality - Savings & discounts with reward partners

Vitality is a little different and offers an extensive range of discounts and savings.

This is summed up by Vitality's marketing slogan; positively different.

Vitality life insurance with free gift

Unfortunately, it isn't that easy to claim Vitality's enticing free rewards and savings, (which can be a little confusing)...

To be eligible you'd need to be on a VitalityLife insurance plan with either the Wellness Optimiser or the Vitality Optimiser, which come at an additional £4.50 a month.

What's more, your monthly premium for a single policy would have to be £45 or more, which is more cover than the majority of us require.

If your monthly premium is £45 for a single plan or £60 for a joint plan, then you’ll have access to Vitality Lite rewards for an additional monthly fee of £1.75 per person.

Reward partners include; Champneys, Runners Need, WW and Garmin.

If your monthly premium is £45 or above for a single plan, then you’ll have access to Vitality Plus rewards for an additional monthly fee of £4.50 per person.

Reward partners include; Vue/Cineworld, Virgin Active and Amazon Prime.

If your monthly premium is £60 or over (single and joint plans), then you’ll have access to the full range of Vitality Plus rewards for an additional monthly fee of £4.50 per person.

Reward partners include; Vitality American Express® Credit Card.

Vitality also offer their customers the opportunity to receive 40% off monthly gym memberships with Virgin Active or Nuffield Health.

Again, you must have a VitalityLife plan with Vitality Optimiser or Wellness Optimiser for an additional monthly fee.

Key points with Vitality free gift:

  • Terms & Conditions apply to all reward schemes
  • Must have the Wellness Optimiser or Vitality Optimiser reward add on for £4.50 a month
  • Track your activity and earn Vitality points for access to better discounts
  • Your premium must be £45 or more
  • No expiry date.

Website: https://www.vitality.co.uk/rewards/partners/

Sainsbury's Life Insurance - £90 Nectar points + double points

When you take out life insurance with Sainsbury's (again provided by Legal & General), you can benefit from a one-off bonus of up to £90 worth of Nectar points plus double Nectar points for the rest of your policy.

Sainsbury's life insurance with free gift

You'll start earning double Nectar points from your policy start date, (as long as you've provided your Nectar card number).

Plus you’ll get a one-off bonus of up to £90 Nectar points, although the number of points you earn will depend on your policy type and the cost of your premium.

With their decreasing and level term life insurance, if your premium is lower than £8.50 you'll only receive 10,000 Nectar points, which is worth £50. If your premium is over £20 you can get 18,000 Nectar points, worth £90.

Lastly, you'll need to have paid 5 months' worth of premiums before being entitled to this free offer.

Key points with Sainsbury's free gift:

  • Double points begin from your policy start date
  • Sainsbury's will add your Nectar points after 60 days of receiving your 5th months premium
  • You're limited to 2 gifts per household within a 12 month period
  • You need to inform Sainsbury's of your Nectar card number on the application
  • No expiry date stated

Website: www.sainsburysbank.co.uk/life-insurance/index

Post Office - £50 M&S, Argos or Amazon gift card

The Post Office is now offering £50 of either M&S, Argos or Amazon gift card, (having previously offered a One4all gift card).

Post Office life insurance with free gift

To qualify for the £50 M&S, Argos or Amazon voucher you need to buy a Post Office Money Life Insurance Policy.

Unlike most other providers you can apply either online, by phone or in a branch in order to qualify.

Something else that is different with Post Office is that you have to retain the policy for a 180-day qualifying period.

You also need to make at least 6 monthly payments and the gift card will be sent out within 28 days after the 180 day qualifying period has ended. Resulting in a significant wait.

As with most other companies, it's limited to 1 gift card per policy and 2 gift cards per household.

Key points with Post Office free gift:

  • You have to pay 6 months premiums before you can claim your gift
  • There is a 180-day qualifying period
  • Only 1 person per policy are eligible and 2 gift cards per household
  • Cashback customers are excluded from this offer
  • No expiry date stated

Website: www.postoffice.co.uk/life-cover

Co-op Insurance Service - £50 Co-op food vouchers

If you take out life insurance with the Co-op you'll receive £50 in Co-op food vouchers. This was the only offer we found which offered food vouchers and we thought it was worth inclusion in our top 12.

Co-op life insurance with free gift

Interestingly, Co-op life insurance is provided, underwritten and administered by Royal London - who don't currently offer a free welcome gift.

A nice perk with Co-op is that you only have to wait 4 months (not 6) before being able to claim your gift.

Key points with Co-op free gift:

  • You can apply online or by phone
  • You're limited to 1 free gift per policy
  • The vouchers can't be used on Co-op brands bought in non-Co-op branded stores, like Costcutter and NISA
  • You'll receive your gift after paying 4 months of premiums
  • Available to all new customers between 22/01/19 - 30/03/20

Website: www.co-opinsurance.co.uk/life-insurance

Reassured - £30 Love2Shop gift vouchers, (when you recommend a friend)

We offer £30 Love2Shop gift vouchers when you refer a friend and that friend subsequently takes out a policy through us.

Reassured - Refer a friend free gift

Once the referred friend has made 3 premium payments and this has been confirmed, we'll send you a claim form, to be returned to us at the voucher due date.

The vouchers will then be sent to you within 3-5 working days.

And the best bit? This offer is unlimited so you can recommend as many friends as you like to claim the £30 vouchers each time.

Key points with Reassured free gift:

  • The free gift can be claimed once the referred friend has taken out a policy through Reassured
  • The offer is unlimited per friend referred, not per policy
  • The referred friend must have made 3 successful premium payments
  • No expiry date

What kind of gifts can you expect?

Life insurance providers will offer a wide range of free gifts to entice you to arrange cover with them.

The most common is some form of gift card, whether that be for Amazon, M&S or another high street retailer.

However, it's been known for insurers to offer more extravagant gifts from Xbox's and PS4s to laptops and TVs.

Whilst everyone loves to receive a freebie, it's always important to remember that ultimately the life insurance cover provides the level of cover you require.

To discuss the best option to suit your needs, simply get in touch today to discover your options.

If you're looking at over 50 plans you may want to read our over 50 life insurance with free gift article »

Cheap life insurance with free gift

The best way to arrange cheap life insurance is to compare quotes from multiple insurers.

However, there are a number of other steps you can take:

  1. Arrange cover as soon as possible to prevent increased premiums due to older age and/or ill-health
  2. Choose the most suitable form of life insurance to avoid paying for more expensive cover than needed
  3. Only arrange the amount of cover you require to avoid paying for more cover than you need
  4. Live a healthy lifestyle to reduce monthly premium costs

As identified, the cost of life insurance usually needs to be on the upper end of the scale to be eligible for the full amount of any free gift.

Therefore, reducing the cost of your monthly premiums may mean you aren't eligible for the free gift.

Simply get in touch today to compare quotes (for free) and secure your best deal.

The most important thing is securing the RIGHT cover

It could be that a free gift is enough of an incentive for you to take out that policy; especially if you've shopped around and the quotes are all similar.

However, we believe the single most important thing is securing a policy that best meets your specific needs, over the entire term.

A free gift is obviously an incentive presented by the insurer for you to take out a policy direct from them.

But, in the long-term, it's usually much more important (and cost-effective) to make sure you secure the right policy, from the best provider, at the lowest price.

At Reassured we use the information you provide to compare the market on your behalf, (at no cost).

Then we offer you the choice from the best available quotes we identified.

We're an award-winning FCA registered brokerage, here to explain any jargon and help you understand your policy and the application process.

Life insurance quotes with free gift

The cost of cover can vary significantly between providers, making it essential to compare quotes to secure the best deal.

Ultimately, securing the right cover to meet your needs should be the main consideration when arranging life insurance, as opposed to the free gift.

Therefore, to compare quotes and arrange the best solution for you, contact our award-winning team.

And the best part...we don't charge you a fee to use our broker service.

Very easy to understand and very quick

Yes very pleased with my choice very helpful easy to understand and very pleasant transaction all good!

Mrs M Rushworth

Very professional and reassuring

Very professional and reassuring. Life insurance sorted in about 10 minutes.

Stephen Davies

very courteous and friendly

very courteous and friendly. Polite professional and empathic.

Stedroy Fenton

Another happy customer

Another happy customer I am. They are very professional and kind. Fully communicative. I recommend.

Piotr Stepien

Really attentive during the call

Really attentive during the call, good clear guidance throughout. Well done.

Michael Reynolds

Amazing service

Amazing service quick fast and easy and Joey was a star on the phone really help me thanks.

Sera Woolley

I made the right choice and now I feel…

I made the right choice and now I feel relieved that I did.

glyn

Really genuine kind and compassionate…

Really genuine kind and compassionate team with great knowledge and friendly approach highly recommend them!

Katelia Merritt

I must say Jake took me through every…

I must say Jake took me through every step and was brilliant, recommend them anytime.

Allan Green

Very happy and everything explained…

Very happy and everything explained well, so glad a took the time to take the call, normally I would say I'm busy. But compared to other company's we save so much more money.

Jenny Berry