Reassured has announced the appointment of Mark Townsend as its new Chief Executive Officer (CEO) to drive the business forward into its next phase of growth.

He will succeed Steve Marshall, co-founder of the UK’s largest life insurance broker * , who will be moving to the role of Non-Executive Director.

Mark has almost three decades of experience in financial services. For the last 10 years, he worked as Managing Director at the BGL Group, a leading distributor of insurance.

In that role, he successfully grew the firm’s partnership proposition through a range of digital and customer service innovations. Mark has also served as Managing Director at Capita Insurance Distribution, Chief Operating Officer at BDML, Chief Operating Officer at HSBC Select, and National Retail Accounts Manager at Aviva.

At Reassured, Mark will be responsible for driving the business forward into its next phase of growth, working closely with the executive team, senior leadership team and investors, Bridgepoint Development Capital.

Steve Marshall, co-founder of Reassured, comments:

Steve Marshall CEO headshot

A fantastic business like Reassured should always have good succession planning in place and I am delighted that we have found someone of Mark’s calibre to lead Reassured into its next stage of growth, which will create around 250 additional career opportunities.

I am excited to be able to lend my full support to Mark and the Board in my new role as non-executive director.

Mark Townsend, new CEO at Reassured, comments:

Mark Townsend new CEO

Reassured is a hugely impressive business, demonstrating consistent growth and excellent customer outcomes over more than a decade.

I am delighted to have the opportunity to lead the company into its next phase of growth and look forward to working closely with the rest of the team and its investors, Bridgepoint Development Capital.


Notes to editors:

About Reassured

Reassured is an award-winning, FCA-regulated life insurance broker. As the UK’s largest life insurance broker, the business specialises in arranging life insurance for families across the country and has helped protect over 1,500,000 families.

With over 14 years’ experience in the field, the business’s dedicated customer service team compare quotes from a range of leading insurers to help people find the right insurance policy for them.

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