Reassured prepares to enter new markets with its new advised sales business, and ‘direct to consumer’ online proposition in 2021.

The FCA-regulated life insurance broker has recently launched ‘Reassured Advice’ with an advised sales team as part of their ongoing expansion plans.

It means that they can offer advice to customers regarding suitable protection options and make recommendations as to which products are best to purchase.

The new advisory arm will allow Reassured to broaden their product offering - which has recently included income protection insurance - as well as expand their customer base even further.

Reassured launches protection advice service

Reassured has also partnered with technology firm, IDOL, to launch a direct to customer ‘buy now’ proposition this Summer.

This will allow customers to compare quotes and purchase protection online from a range of insurers including Legal & General, LV=, AIG Life, Aviva, Vitality Life and more.

Phil Jeyes, Director of Corporate Strategy, commented:

Phil Jeynes

Having long dominated the non-advised, telephony sector we are now broadening our scope to offer a range of ways to buy cover.

Our new propositions will mean that we can offer a wider range of products to more customers, as well as being able to deliver a tailored, end to end solution for potential partners.

Reassured started trading in 2009 as a small non-advised business based in Hampshire, selling life insurance policies to customers across the UK.

They’re now the largest life insurance broker in the UK with 9 offices, 1,000 employees and more than 1 million policies sold to date.

The company has also won numerous awards, including Growing Business of the Year (Large Category) at the Growing Business Awards 2020, and they’ve featured in the Sunday Times Fast Track 100 list for two years running.

-ENDS-

Notes to editors:

Reassured Ltd is one of the UK’s biggest life insurance brokers. It specialises in finding people the cheapest life insurance cover, whatever their needs.

Reassured Ltd is authorised and regulated by the Financial Conduct Authority (616144).

Reassured Ltd (06838409) registered office: Belvedere House, Basing View, Basingstoke, England, RG21 4HG.

Reassured Ltd is registered in England and Wales.

Press releases:

Very easy to understand and very quick

Yes very pleased with my choice very helpful easy to understand and very pleasant transaction all good!

Mrs M Rushworth

Very professional and reassuring

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I must say Jake took me through every step and was brilliant, recommend them anytime.

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Very happy and everything explained well, so glad a took the time to take the call, normally I would say I'm busy. But compared to other company's we save so much more money.

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