Beagle Street and Reassured, the UK’s largest life insurance broker * , have today signed a deal which will see customers unable to take the insurer’s own life cover passed to Reassured’s specialist team for assistance.

Beagle Street offers life and critical illness cover direct to customers via its website and call centre, as well as through selected intermediaries and price comparison websites.

With consumer duty in mind, the insurer wanted to give a route to protection even for those with medical conditions which make its own cover unavailable.

Reassured, who already partner major brands such as SunLife and Go.Compare, was chosen to offer this service thanks to its impressive service for “impaired lives” which supports its own sales business as well as those of partners.

Phil Jeynes, Director of Corporate Strategy at Reassured, comments:

Phil Jeynes headshot

Being able to offer cover for all is at the core of our mentality and we have a mantra of never saying “no” to a customer.

Our dedicated impaired lives team are experts in finding policies for people with all sorts of medical conditions and needs across the whole of the market.

We are thrilled to be able to offer this service to Beagle Street customers.

Mark Mullaney, Head of Partnerships and Distribution for Beagle Street, said:

Mark Mullaney, Beagle Street

Our products offer great protection for all sorts of people but of course there are some for whom a different solution is appropriate.

Rather than offer those customers a dead end, we wanted to make sure we passed them to a trusted partner with a proven track record in exceptional customer service.

Reassured stood out thanks to their scale and experience and we are delighted to announce the partnership today.


Notes to editors:

About Reassured

Reassured is an award-winning, FCA-regulated life insurance broker. As the UK’s largest life insurance broker, the business specialises in arranging life insurance for people across the country and has helped protect over 1,500,000 families. With over 10 years’ experience in the field, the business’s omnichannel digital and telephony proposition compare quotes from a range of leading insurers to help people find the right insurance policy for them.

About Beagle Street

Beagle Street is a leading distributor of life insurance and critical illness cover to thousands of customers across the UK. Launched in 2012, the brand aims to deliver a life insurance service that is straightforward and supports customers throughout every step of the life insurance process while retaining, speed, ease, and value at its core. Beagle Street is part of OneFamily, a customer-owned financial services company that offers lifetime ISAs, lifetime mortgage advice, junior ISAs, child trust funds, bonds, and over 50s life cover.

Media contact

Phil Jeynes
Director of Corporate Strategy, Reassured

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