The UK’s largest life insurance broker * , Reassured, has opened their 9th office location in Cardiff with a new start-up sales team ready to provide their award-winning service.

The new office is in the prestigious Cardiff Bay area of Cardiff and part of the Harbourside development next to the National Assembly for Wales.

This is Reassured’s 5th new office opening since the UK was hit by the Covid-19 pandemic last March.

The business has seen a rapid growth phase and anticipates the opening of several more office locations in 2021, bringing with them exciting new employment opportunities.

Reassured was awarded ‘Growing Business of the Year’ of the larger businesses’ category at the Growing Business Awards 2020 and has featured in the Fast Track 100 - the top 100 UK private companies with the fastest-growing sales - for two years in a row.

They are also an award-winning employer, acquiring several prestigious awards including ‘Best Employer of the Year’ at BESMA and for the last 6 years they have featured in the Sunday Times Top 100 Companies to Work For (12th position in 2020).

Established in 2009 with just 4 members of staff, Reassured now employs over 900 people and has protected over 850,000 families across the UK.

Rob Crabb, Head of People, said:

Rob Crabb

Cardiff is an ideal location for our expanding business.

The city has excellent connections to our other sites in Bristol and Chester and boasts an excellent talent pool from the range of universities, colleges and other businesses in the financial services sector.

Our Cardiff team look forward to establishing themselves in this fantastic city and providing the very best service to our customers.


Notes to editors:

Reassured is an award-winning, FCA-regulated life insurance broker * . As the UK’s largest life insurance broker, the business specialises in arranging life insurance for families across the country and has helped protect over 1,000,000 families.

Reassured Ltd is authorised and regulated by the Financial Conduct Authority (616144).

Reassured Ltd (06838409) registered office: Belvedere House, Basing View, Basingstoke, England, RG21 4HG.

Reassured Ltd is registered in England and Wales.

Press releases:

Our customers love us
Trustpilot Star Rating

Very easy to understand and very quick

Yes very pleased with my choice very helpful easy to understand and very pleasant transaction all good!

Mrs M Rushworth

Very professional and reassuring

Very professional and reassuring. Life insurance sorted in about 10 minutes.

Stephen Davies

very courteous and friendly

very courteous and friendly. Polite professional and empathic.

Stedroy Fenton

Another happy customer

Another happy customer I am. They are very professional and kind. Fully communicative. I recommend.

Piotr Stepien

Really attentive during the call

Really attentive during the call, good clear guidance throughout. Well done.

Michael Reynolds

Amazing service

Amazing service quick fast and easy and Joey was a star on the phone really help me thanks.

Sera Woolley

I made the right choice and now I feel…

I made the right choice and now I feel relieved that I did.


Really genuine kind and compassionate…

Really genuine kind and compassionate team with great knowledge and friendly approach highly recommend them!

Katelia Merritt

I must say Jake took me through every…

I must say Jake took me through every step and was brilliant, recommend them anytime.

Allan Green

Very happy and everything explained…

Very happy and everything explained well, so glad a took the time to take the call, normally I would say I'm busy. But compared to other company's we save so much more money.

Jenny Berry
We’re rated as 'Excellent' with 78,528 customer reviews